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Monday 7 February 2011

Double Page Spread

Hi!
Following on from the music magazine cover analysis I was then ask to analyse two double page spreads from different magazines. The magazines I chose to analyse was 'Hip Hop Connection' and 'Hip Hop Weekly'. From these double page spreads I saw there was many characteristics to analyse individually and during this I shall go into more depth of analysing.

What did I learn?
I learnt that the double page spread has to be consistent with the front cover as if it isn't then this could leave the audience confused and all in all this it wouldn't be professional to not have it consistent.
Hip Hop Connection:
  • Man on the left (Phonte) - straight face to show power and dominance. This could alo show that he is the more serious one out of the two celebrities presented.
  • Background - dark, this is maybe done to show the dark side of the celebrities
  • Lighting - lots have been used on the faces so that they stand out from the background and so that their faces are the main focus
  • Graphic spreads across both pages
  • Clothing - relates back to the context of the magazine. The look of the two celebrities is to look casual hence why they are wearing hoodies and coats.
  • Angle of gaze is towards the audience
  • Page is male dominanted: graphic, font and language
  • In a room - could show that these celebrities don't care where they are which conveys the typical 'bad boy' 'gangster' attitude that most Hip Hop male artists have
  • Man on the right (Big Pooh) - slight smile to show that he is the nicer or minor celebrity out of the two as he doesn't show dominance like Phonte.
  • 'THE WAY YOU DO IT' - Colour relates back to front cover (white) which again means that the magazine is consistent as the colour white has been used throughout
  • 'ARE YOU AN EMCEE CAUGHT AT A CAREER CROSSROADS?' - Rhetorical question as Phonte and Big Pooh are still going to answer the question regardless of the answer of the audience. This is also in the colour red which signfies dominance and persuasion. This is also harsh as this magazine is male dominanted.
  • Dropcase on the 'H' so that the article looks more interesting
  • 'Fruitless fling' shows alliteration which makes the articles more entertaining to read
  • 'Who better then to offer career advice to an assortment of hip-hop types looking to make that next career-defining move? - rhetorical question so that the audience to become more engaged in the article and indulge in the article more.
Hip Hop Weekly:
  • Dropcase - letter of the 'y' which is blue contrast to the other colours
  • Questions are in red and answers are in black so that the reader can follow along with the article
  • Big bold title 'T-STREETS' to have continual of colour scheme but to show the boldness of the artist
  • (T-STREETS background in graphic) Surroundings - in a room which symbolises how rappers usually start their music dreams in a bedroom or a room within their house. 
  • (T-STREETS and SHORT DAWG graphic)  Standfirst- copy is white to stand out from the dark background. Runs over image which is usual and interesting effect.
  • (T-STREETS graphic) angle of gaze is towards the audience
  • Colour Schemes - blues, browns, red, blacks and white - although there are a range of colours they all seem to tie in together a some colours are bolder than others. However the new shades of brown are a new feature which is unconventional as the front cover does not consist of any browns.
  • (SHORT DAWG graphic) angle of gaze towards the audience and the camera shot is a long to show full body posture and expression of face. The attitude and the expression of the face shows a dominant attitude.
  • (SHORT DAWG graphic) clear graphic background and quite natural surroundings

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